Renault Sports certainly gave racing fans something to shout about in early April with a pair of esports races under the banner of the Renault Vitality GT Sport Show.
While real-life racing might be on hold due to the prevailing worldwide health crisis, the company’s esports arm Renault Vitality brought together some top-class names for plenty of exciting action in Gran Turismo Sport on the PlayStation 4. The game focuses on competitive online racing and was made by developers Polyphony Digital in conjunction with the FIA (Federation Internationale de l’Automobile). It allows gamers to take part in two online championships – a country-based Nations Cup and another based on the iconic marques, the Manufacturer’s Cup.
The event saw a number of racers from different areas of the sport who would not normally compete against each other do battle in the e-arena, and the guest list read like a Who’s Who of Renault Sport.
Renault DP WORLD F1® Team’s driver Esteban Ocon and multi-record holder and Mégane R.S. Trophy-R specialist Laurent Hurgon were present, as was young hopeful Hadrien David of the Renault Sport Academy.
The trio were joined by Renault Vitality F1® esports driver Nicolas Longuet and karting specialist Maxime Delpech, as well as a host of influencers including Vitality’s Brawks and Robi, musician Rawdolf and YouTuber Seen Through Glass.
Professional pride kicked in on the e-track and both races were fiercely contested with Esteban Ocon winning the first race set in virtual Spa Francorchamps driving a Renault Sport R.S.01 GT3, and Maxime Delpech triumphant in the second by taking a Mégane Trophy V6 to victory at the Red Bull Ring.
With such a stellar line-up and such thrilling action, it’s little surprise that interest in the event was massive. Broadcasting took place over a number of social media channels, including PlayStation France’s Facebook page, Renault DP WORLD F1® team’s Facebook page, Team Vitality’s Twitch account and Renault Sport’s YouTube channel.
In total, more than three million people accessed the event in some shape or form, confirming motorsport fans’ passion for racing, as well as their love of their favourite diamond brand.