Renault Sport Racing and Verizon Media are delighted to confirm a strategic two-year partnership, which will see Verizon Media and its premium, global brand Yahoo appearing on the Renault F1 Team cars, bringing its global footprint to new audiences as it builds its vision of the future of news, sports, entertainment, lifestyle, finance media and communications tools.
Verizon Media, a global media and technology company that reaches millions of people around the world, will join Renault F1 Team for a strategic collaboration to provide increased visibility to the media group and its portfolio of brands.
As well as offering an unparalleled global viewing platform, F1 offers a significant opportunity to connect with new audiences and highlight cutting edge innovations in online media and communications as the company builds the future of consumer experiences in the new world that will be unlocked with 5G technology.
Antoine Magnan, Head of Partnerships for Renault Sport Racing, commented: “As a team we are always looking for synergies with brands as ambitious as our own. Verizon Media clearly shares our passion for innovation and we look forward to working with them to promote some of their prestigious and international brands. We are also delighted to welcome such a premium company to our ever-increasing portfolio of valued partners.”